We reveal the humanity of brands.

BrandMIND is an integrated marketing communications company that drives consumer action by connecting what is true and meaningful about brands with what is relevant and compelling within consumers’ minds.

What sets brandMIND apart, aside from the results we achieve for our clients, is how we go about making this connection with a wide range of consumer segments. We build direct-to-consumer marketing programs that leverage deeper insight into consumer decision-making, and create an integrated context for ongoing conversations with consumers.

Who we are
Work we've done

Background

BrandMIND expertly blends quantitative and qualitative research methodology with more than a century of collective analytical, strategic, creative and implementation experience. We go well beyond listening to what your customers are saying. We create communication based on knowing what your customers think, believe and want, and how you want them to react.

We opened the doors to the agency in 1997 with an emphasis on strategic and tactical thinking. Since then, the firm has grown to include high-level capabilities at every stage of consumer interaction — from direct mail to branding and advertising to events and promotions to web and online development. BrandMIND’s multi-disciplined approach allows us to focus on implementing measurable communication programs where a particular consumer segment will be most receptive to, and most likely to act on our message.

The brandMIND team has delivered exceptional results for clients across a range of categories with particular experience in consumer products, financial services, healthcare and education.